Business

The Construction Industry's Impending Crisis and Opportunities for Growth

Tariffs, materials costs and the skilled labor shortage are combining to change the construction landscape. If executives are prepared for these new realities, it is still possible to achieve consistent growth.
By Grant Cunningham
April 11, 2019
Topics
Business

The construction industry is on the brink of a crisis, with some major challenges coming this year. Unpredictable tariffs, the rising cost of materials, a shortage of skilled labor and major shakeups in the transportation industry are all combining to change the construction landscape. However, if executives are prepared for these new realities, it is still possible to achieve meaningful and consistent growth.

Two things will be imperative for construction executives looking to survive and thrive in a rapidly changing and volatile industry:

  • Better project management; and
  • More efficient end-to-end supply chain.

Understanding and preparing for the impact of tariffs

Construction executives need to step up their game in view of new global tariffs and an unpredictable trade war which will make building materials more difficult to source and more expensive to buy. Understanding the politics will be increasingly important to the sourcing process as new tariffs on timber, steel and other construction materials make projects more expensive, increase the complexity of the supply chain and create a necessity to seek out alternative suppliers.

In addition to re-evaluating sources of building materials, industry leaders will also have to look at the scheduling and logistics options behind each sourcing decision as a driver shortage and increased regulation not only cause delays but also increase overhead.

Greater optionality is key to survival

Vendor selection will require constant re-evaluation in the face of fluctuating variables, unpredictable tariffs and other factors. Common, but inefficient, vendor selection methods based on insider sourcing and familiarity will need to be replaced with meaningful scorecard metrics based on real-time, unbiased data analytics. To do this effectively, companies need to have additional tools at their disposal.

Gain better insights into the end-to-end supply chain

Those in the industry will be especially anxious to move into industry 4.0 innovations, which will mitigate the challenges and help bring about more growth. Current building practices are stalling growth and increasing cost, yet the outdated practices are still used daily. Construction businesses need to identify the newest technologies, capitalize on improved business practices such as Total Value Optimization (TVO) and implement industry 4.0 changes to avoid being left behind.

Just one example of disruptive industry 4.0 technology is 3D printing, or additive manufacturing, which creates parts on-site and on-demand, minimizing need for inventory space and eliminating the incidence of unavailable parts. Instead of focusing on sales of physical building materials, companies will focus on selling copyrights to designs which will be created by 3D printers on-site.

Labor shortage

Applying a TVO approach helps overcome these major challenges as construction firms adjust their supply chain to withstand uncertainties. Gaining a better view of the entire buy-make-move-fulfill supply chain and focusing on creating value as opposed to simply controlling costs will lead to meaningful and consistent growth in any political climate. Some of the industry’s greatest innovations have happened at times of major upheaval, proving that necessity really is the mother of invention.

by Grant Cunningham
Grant Cunningham is Vice President, Industrial Manufacturing & Services at Maine Pointe, a global supply chain and operations consulting firm. With more than 25 years’ experience generating significant revenue while enhancing margins in mid and large cap organizations globally, Grant has delivered results for organizations across a broad range of industries, including manufacturing, mining, global shipping and logistics, and building materials distribution. Contact Grant at Gcunningham@mainepointe.com.

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