Business

Avoid the Perils of the Low-Bid Gambit

When clients rely too heavily on the best price, they’re taking a risk. It's known as the peril of the low-bid gambit.
By Christy Crook
February 1, 2022
Topics
Business
by Christy Crook
Christy Crook is the president of Phoenix Masonry, a Denver-based commercial masonry firm she founded in 2010. Crook serves on the board of the American Subcontractors Association, the Rocky Mountain Masonry Institute, and Transportation and Construction GIRL, a nonprofit that encourages young women to explore careers in the transportation and construction industries. She’s an active member of the American General Contractors Association, Associated Builders and Contractors, and the National Association of Women in Construction. She can be reached at [email protected].

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